{"product_id":"10ft-straight-pop-up-trade-show-display","title":"10ft Straight Pop-Up Display","description":"\u003cp\u003e✓ \u003cstrong\u003eRush production available\u003c\/strong\u003e — pair with overnight shipping to get your order in as early as possible. \u003cbr\u003e✓ \u003cstrong\u003ePremium velcro fabric graphic\u003c\/strong\u003e — printed on tension fabric with sewn-on velcro on back, attaches flush to frame, wrinkle-resistant\u003cbr\u003e✓ \u003cstrong\u003eAccordion pop-up aluminum frame\u003c\/strong\u003e — expands and locks into a straight, flat position in minutes, no loose hardware\u003cbr\u003e✓ \u003cstrong\u003eGraphic stays on the frame\u003c\/strong\u003e — remains attached during collapse, storage, and transport for faster deployment at every show\u003cbr\u003e✓ \u003cstrong\u003eFlat straight profile\u003c\/strong\u003e — sits flush against the back wall, maximizes floor space, zero glare under flash photography and convention lighting\u003cbr\u003e✓ \u003cstrong\u003eSoft carry bag included\u003c\/strong\u003e — store and transport the entire display with ease\u003cbr\u003e✓ \u003cstrong\u003eFree file review \u0026amp; digital proof within 2 business hours\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe GoVizly 10ft Straight Pop-Up Display is a trade show backwall built for exhibitors, marketing teams, and corporate presenters who need a fast-deploying, high-impact 10-foot backdrop at conventions, conferences, media walls, and indoor brand activations — with rush production available and an accordion frame that expands and locks into position without any tools.\u003c\/p\u003e\n\u003cdiv style=\"border-top: 1px solid #e0e0e0; margin: 20px 0;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003eWhy Choose the 10ft Straight Pop-Up Display?\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOne of the fastest displays to set up on a show floor\u003c\/strong\u003e — the accordion frame expands and clicks into its straight position in one motion with no individual tube sections to assemble and no loose hardware to sort. Grab the frame, expand it, and your structure is standing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGraphic stays on the frame between shows\u003c\/strong\u003e — the velcro fabric attaches to the frame and stays connected during collapse, storage, and transport. Arrive on-site, pop the frame, and the display is ready — no separate graphic to unroll, reattach, or realign before the show opens.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBest in the lineup for camera-facing setups\u003c\/strong\u003e — the flat straight frame sits flush to the back of your booth with no depth behind the subject, and the velcro fabric surface is non-reflective under flash photography and broadcast lighting. A strong choice for press walls, step-and-repeat backdrops, product photography stations, and video interview setups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximizes usable floor space\u003c\/strong\u003e — the flat profile pushes fully to the back wall of a 10×10 booth, leaving the entire exhibit area open for table setups, staff, and attendee interaction.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWide 145-inch graphic coverage\u003c\/strong\u003e — the graphic spans the full straight frame width with no dead zones or exposed hardware, delivering a seamless branded backdrop from edge to edge at wall-to-wall scale.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBuilt to be reused\u003c\/strong\u003e — the accordion frame hardware is reusable across events. When your branding changes or a graphic needs refreshing, order a replacement graphic separately without repurchasing the frame.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"border-top: 1px solid #e0e0e0; margin: 20px 0;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003eSetup, Transport, and Reusability\u003c\/h2\u003e\n\u003cp\u003eSetup requires no tools and no technical skill. The accordion pop-up aluminum frame expands and locks into its straight position in minutes — no individual sections to snap together, no loose hardware to manage. Because the velcro fabric graphic stays attached to the frame during collapse and storage, the display packs and unpacks as a single unit. Arrive on-site, pull the frame out of the carry bag, expand it, and your display is standing. The entire system packs into the included soft canvas carry bag for transport between events.\u003c\/p\u003e\n\u003cp\u003eThe accordion frame hardware is built to be reused across multiple shows and seasons. When your branding changes or the graphic needs refreshing, order a replacement graphic separately — no new hardware required.\u003c\/p\u003e\n\u003cdiv style=\"border-top: 1px solid #e0e0e0; margin: 20px 0;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003eComplete Your Trade Show Booth Setup\u003c\/h2\u003e\n\u003cp\u003ePair this display with a custom-printed table cover or a retractable banner stand to build a fully branded booth from floor to backdrop. Browse our \u003ca rel=\"noopener\" title=\"Custom printed trade show and event table covers\" href=\"https:\/\/govizly.com\/collections\/custom-logo-table-covers-runners\" target=\"_blank\"\u003eCustom Printed Table Covers Collection\u003c\/a\u003e and our \u003ca rel=\"noopener\" title=\"Trade Show Retractable Banner Stands\" href=\"https:\/\/govizly.com\/collections\/retractable-banner-stands\" target=\"_blank\"\u003eRetractable Banner Stand Collection\u003c\/a\u003e to complete your exhibit setup.\u003c\/p\u003e\n\u003cdiv style=\"border-top: 1px solid #e0e0e0; margin: 20px 0;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003eTechnical Specifications\u003c\/h2\u003e\n\u003cdiv style=\"border-bottom: 1px solid #e0e0e0;\"\u003e\n\u003ctable style=\"width: 100%; border-collapse: collapse; font-size: 14px;\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0; border-left: 1px solid #e0e0e0; font-weight: bold; width: 40%;\"\u003e\u003cstrong\u003eDisplay Size\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0;\"\u003e118\" W × 89\" H × 12\" D\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0; border-left: 1px solid #e0e0e0; font-weight: bold; width: 40%;\"\u003e\u003cstrong\u003eGraphic Size\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0;\"\u003e145\" W × 89.5\" H\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0; border-left: 1px solid #e0e0e0; font-weight: bold; width: 40%;\"\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0;\"\u003e31 lbs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0; border-left: 1px solid #e0e0e0; font-weight: bold; width: 40%;\"\u003e\u003cstrong\u003eGraphic Material\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0;\"\u003ePremium tension fabric with sewn-on velcro on back — wrinkle-resistant\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0; border-left: 1px solid #e0e0e0; font-weight: bold; width: 40%;\"\u003e\u003cstrong\u003eFrame Material\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0;\"\u003eAccordion pop-up aluminum frame\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0; border-left: 1px solid #e0e0e0; font-weight: bold; width: 40%;\"\u003e\u003cstrong\u003eGraphic Attachment\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0;\"\u003eVelcro — graphic stays attached to frame during storage and transport\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0; border-left: 1px solid #e0e0e0; font-weight: bold; width: 40%;\"\u003e\u003cstrong\u003eKit Includes\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0;\"\u003eAccordion frame hardware, custom-printed velcro fabric graphic, soft canvas carry bag\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0; border-left: 1px solid #e0e0e0; font-weight: bold; width: 40%;\"\u003e\u003cstrong\u003eRecommended Use\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0;\"\u003eIndoor only\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0; border-left: 1px solid #e0e0e0; font-weight: bold; width: 40%;\"\u003e\u003cstrong\u003eStandard Production\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 12px; border-bottom: 1px solid #e0e0e0;\"\u003e2 business days after artwork approval\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 8px 12px; border-left: 1px solid #e0e0e0; font-weight: bold;\"\u003e\u003cstrong\u003eRush Production\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 8px 12px;\"\u003e1 business day after artwork approval\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe GoVizly 10ft Straight Pop-Up Display is a professional indoor trade show backwall designed for exhibitors, marketing teams, and corporate presenters who need a fast-deploying, high-impact 10-foot flat backdrop at conventions, conferences, media walls, and indoor brand activations. The display features a premium velcro fabric graphic — printed on tension fabric with sewn-on velcro on the back — that attaches flush to an accordion pop-up aluminum frame and stays connected during collapse, storage, and transport, making it one of the fastest displays to deploy on a show floor. The straight flat profile sits flush against the back wall of any booth, maximizes usable floor space, and delivers a clean non-reflective surface that performs accurately under flash photography and broadcast lighting — making it a strong choice for press walls, step-and-repeat backdrops, and video interview setups. At 31 lbs, the complete kit includes the accordion frame hardware, custom-printed velcro fabric graphic, and a soft canvas carry bag for transport between events. Rush production is available for time-sensitive deadlines, and GoVizly ships nationwide with standard and expedited delivery options.\u003c\/p\u003e","brand":"GoVizly","offers":[{"title":"Frame + Graphic Set + Soft Bag \/ 2 Business Days","offer_id":43027297042521,"sku":"GSV10-1","price":795.0,"currency_code":"USD","in_stock":true},{"title":"Frame + Graphic Set + Soft Bag \/ RUSH – 1 Business Day","offer_id":43027297075289,"sku":"GSV10-1R","price":875.0,"currency_code":"USD","in_stock":true},{"title":"10ft Graphic Only \/ 2 Business Days","offer_id":43027297173593,"sku":"GSV10-2","price":495.0,"currency_code":"USD","in_stock":true},{"title":"10ft Graphic Only \/ RUSH – 1 Business Day","offer_id":43027297206361,"sku":"GSV10-2R","price":575.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0660\/0251\/8105\/files\/govizly-10ft-straight-pop-up-display-front-view.png?v=1774130644","url":"https:\/\/govizly.com\/products\/10ft-straight-pop-up-trade-show-display","provider":"GoVizly Displays","version":"1.0","type":"link"}